Articles2025-02-06T10:47:29-08:00

STRATEGIC PLANNING FOR CLOUD APPLICATIONS

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Who Owns SaaS Data

With our growing reliance on the cloud and SaaS, it becomes increasingly important to pay attention to the details embodied in agreements. Think about your organization's exposure if your vendor has a data breach. What happens if there are outages? And an issue we'll review today, who owns the SaaS data?

Automated Digital Marketing Using AI

We embrace automated digital marketing using AI properly to deliver better customer experiences. Today we analyze what went wrong with this particular note and then share some ideas on using AI and automation in your marketing. Done correctly, AI marketing leverages customer data and AI concepts like machine learning to anticipate your customer’s next move and improve the customer journey.

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