Articles2024-12-05T08:25:40-08:00

STRATEGIC PLANNING FOR CLOUD APPLICATIONS

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Secrets of a Successful SaaS Business Development Manager

The overarching goal of any SaaS organization is to build sustainable growth. Predictable Revenue, authored by Aaron Ross, outlined the engine he orchestrated at Salesforce in its early days, taking recurring from one million to one hundred million. That model is a template used by many organizations today, primarily because it's logical, scalable, and often quite effective. We outline the framework as part of our journey through the secrets of a successful business development manager.

7 Essential Features Your SaaS Company Should Offer

We've seen a rising number of SaaS unicorns and decacorns, businesses that grab huge audiences. Whether you do a case study on Slack or MailChimp or Atlassian, you'll find they have some common characteristics. To illustrate how they grew to be so successful, we'll outline 7 essential features that your SaaS company should offer like they did.

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